Tide
Current, Trend
noun
ふうちょう
潮 (しお) Tide, Current
潮流 (ちょうりゅう) Tide, Tidal Current
風潮 (ふうちょう) Tide, Current, Trend
干潮 (かんちょう、not on WK) Low Tide
満潮 (まんちょう) High Tide, Full Tide
本流 (ほんりゅう) Mainstream
流行 (りゅうこう、はやり) Trend, Fad, Craze, Prevalence
Yuri says 風潮 means Trend.
Trends don't fool ふう Mrs. Chou ちょう
The latest food ふう Trend was started by Mrs. Chou ちょう
The latest food ふう Trend is chocolate ちょう